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Don’t Buy a Diamond Without Talking to Max

No, this is not a marquee for a strip club.

No, this is not a marquee for a strip club.

“It’s like Kelley Blue Book, except for diamonds.”

This is how Max’s Diamond Price Guide was described to me when I first heard about it last week.  I have to admit, it’s pretty ingenious. Most guys, including myself pre-engagement, have no idea how to budget for an diamond ring. And why would we? We’re talking about a group of consumers whose collective jewelry buying experience revolves around those coin operated vending machines at the grocery store.

Max’s Price Guides, LLC is an independent resource meaning they’re not trying to sell you anything. They’re simply aiming to provide relevant, timely and acurate pricing that will enhance the shopping experience. What’s not to love? The team at Max’s has over 25 years of real-world diamond valuation experience. Here are just a few of the tools that they offer:


Avoid the diamond crapshoot. This isn’t a grocery store. This is one of the most important purchases you’ll ever make.

Pricing information that is updated weekly – Diamond prices often change based on a number of factors within the market. The weekly pricing information on Max is produced using a proprietary system that evaluates vast amounts of actual market prices and relevant, worldwide economic data. In addition to pricing data, they offer research tools, feature articles, news reports, and diamond education resources.

RealMarket Value Search Tool – A tool you’ll us to make sure the price is right. Max’s editors verify and update prices weekly to give you useful, relevant market pricing information. Enter a diamond Shape, Carat Weight, Color Grade, Clarity Grade, and Cut Grade and get a free RealMarket Value report for the diamond. Available values include Suggested Retail Price – In Store, Suggested Retail Price – Internet, Private Party Transaction Price, and the Sell to Jeweler Price. Values are updated weekly.

The “What Diamond Can I Afford?” Tool – This tool helps you figure out the best carat, color, clarity, and cut available in your budget. Through the Max’s Diamond Price Guide site, you can produce a report in minutes that will be your guide to selecting the right diamond within your spending budget.

Find a Local Jeweler – Search for an approved local jeweler in your area using Google Maps. Simple and EASY

Currency Converter – Diamond retails prices are often quoted in local currency. This powerful currency conversion tool calculates prices in a foreign currency.

To connect further with Max’s Diamond Price Guide, check them out on Twitter.

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